Digital Marketing

What is a Micro Moment?

Technology has brought about a great deal of advancement; one of them being a smart phone. In fact, it is safe to say that more people own a smart phone then do not and these devices could be considered the most relied on form of technology in the twenty-first century. Daily, mobile phones are used…

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Why do you still need a website in 2018?

Modernization and technology has greatly transformed the way people do businesses. Digital marketing has put several businesses out there, causing them to spread their wings and acquire lots of customers.

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5 Marketing Tactics You Should Be Utilizing as a Small Business

One of the first questions that I’m asked by small business owners is what they should be doing to successfully market their business. While most marketing plans will require getting to know the business and their target audiences, there are 5 marketing tactics that hold true no matter what industry you may be in. In…

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5 Low Cost Marketing Ideas for 2019

Building a successful brand or business requires the ability to deliver high-quality products and services while remaining relevant and interesting to prospective customers.

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Gaining Your Customer’s Attention in a Digital World

According to the most recent data available, an average consumer encounters nearly 10,000 brand messages each day. With the continued growth of new methods and resources like social media that help spread messages quickly this number is expected to continue to grow at an alarming rate. With seemingly endless competition to position your business in…

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Does Your Marketing Team Know About Web Accessibility?

In the world of digital marketing, it’s easy for people to get consumed with metrics like engagement and conversion rates. But at what cost? While developing websites that remove barriers for people with disabilities have become more common in recent years, marketers still seem marginalize these audiences simply because it doesn’t fall under their normal marketing procedures.

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What Does a Digital Marketing Agency Do? Why You Probably Do NOT Want to Hire That One!

Like businesses, Marketing Agencies come in all shapes and sizes. There are 1 person shops (freelancer), there are teams of dozens of people and there are teams spread across the globe with thousands of team members.

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