Articles

Google My Business

Google My Business Adds New Services Feature

Google My Business is committed to providing valuable updates that not only improve ease-of-use for small business owners but provide the best search results information possible for their users.

Marketing Illustration

5 Marketing Tactics You Should Be Utilizing as a Small Business

One of the first questions that I’m asked by small business owners is what they should be doing to successfully market their business. While most marketing plans will require getting to know the business and their target audiences, there are 5 marketing tactics that hold true no matter what industry you may be in. In…

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How Can A Small Business Marketing Consultant Grow Your Business?

Most small business owners understand the value of focusing on marketing efforts but typically don’t have the budget required to hire an in-house marketing team. While this dilemma is all-too-common, there’s no reason you should have to sacrifice a successful marketing plan for valuable funds that can be used elsewhere in your business. In this…

Marketing Word Cloud

5 Low Cost Marketing Ideas for 2019

Building a successful brand or business requires the ability to deliver high-quality products and services while remaining relevant and interesting to prospective customers.

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Is Facebook dying?

It certainly seems likely Facebook problems will worsen in and throughout 2019. The next big question is will Instagram be affected by its parent company’s predicament?

Social Media Tablet

Top 5 Social Media Channels for 2019

As a small business, it is important to ensure that you are not only staying active on social media but also ensuring the social media channels you choose to spend your time on are benefiting you. However, with a wide variety of free accounts you have at your disposal, it can often seem intimidating to…

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Gaining Your Customer’s Attention in a Digital World

According to the most recent data available, an average consumer encounters nearly 10,000 brand messages each day. With the continued growth of new methods and resources like social media that help spread messages quickly this number is expected to continue to grow at an alarming rate. With seemingly endless competition to position your business in…

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The Benefits of Co-Branding

Co-Branding is already projected to be a huge marketing tool in 2019 and businesses of all sizes are taking notice. Through brand partnerships, two or more brands strategically merge to enhance their marketing benefits mutually while working together to craft unique marketing strategies. With co-branding, businesses are able to reach new audiences, increase lead generation…

Marketing Wordcloud

7 Low-Cost Marketing Ideas

For small businesses to continue to grow, they will often have to think of creative ideas to get their brand or products in front of new customers. However, if your business is operating on a shoestring budget, you may not have the funds needed to compete with major retailers in traditional advertising outlets. The good…