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Choosing a Business Coach

How to Choose a Business Coach

The goal of a business coach is simple; to give a business owner the tools and knowledge needed to take their business from where it is currently, to where the business owner ultimately wants it to be. This is achieved by clarifying the ultimate vision of the business and determining the best strategies to get there.

Voice Recognition Function On Mobile Phone

Optimizing for Voice Search

With the growth of home devices and voice-activated cell phone assistants, voice search has become a prominent trend that many marketing experts didn’t anticipate.

Low Cost

5 Low-Cost Marketing Ideas

If you are looking for easy ways to get your business in front of potential customers, here are 5 low-cost marketing ideas that can help get you started!

Small Business Coach

What is Google RankBrain?

As a component of Google’s core algorithm, RankBrain utilizes artificial intelligence and machine learning to provide the most relevant search results possible for a given query.

Man chatting on cellphone with robot

Chatbots are Coming… Eventually

Anyone who has followed me over the last couple of years likely knows that I have been preaching about the arrival of chatbots.

Marketing Strategy

Do You Have a Marketing Strategy?

Many business owners try connecting with their audiences through email, playing on social media and most have a website.

Low Price Marketing

3 More Low-Cost Marketing Ideas

As a small business, you are likely always looking for ways to cut your marketing costs while still making a big splash.

Social Media Icons

What Social Media Channels Should You be On?

As a business owner, social media may not be a passion for you. And while you know that your business should have pages on the different platforms that are available, you may not know which ones you should really be investing your time in.

Millennial

How to Market to Millennials

No matter what industry you may be in, learning to market to millennials is essential for continued success. At present, millennials make up nearly one-fourth of the entire population and account for nearly 80 million unique individuals that you could add to your target audiences.