Search Engine Optimization

Understanding Search Engine Optimization

Most Marketers aim to maximize sales through online marketing. The first step to achieving this is to ensure that as many individuals as possible are aware of your products and services as this is the first step to acquiring new customers. Online marketing depends on search engine optimization to help reach as many people as…

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Why do you still need a website in 2018?

Modernization and technology has greatly transformed the way people do businesses. Digital marketing has put several businesses out there, causing them to spread their wings and acquire lots of customers.

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Google Rolls Out Mobile-First Indexing

Google has taken notice. As more and more search queries are performed from mobile devices, Google’s transition to mobile-first indexing aims to provide the most relevant results possible for this growing segment, regardless of the device they are using.

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What is Google RankBrain?

As a component of Google’s core algorithm, RankBrain utilizes artificial intelligence and machine learning to provide the most relevant search results possible for a given query.

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